How Contractors Are Losing $150K a Year—Without Even Realizing It

By Contractors For Contractors | June 20, 2025

The Hidden Revenue Drain

Let’s break it down:

- You run 5 appointments per week
- That’s 260 per year
- Lose just 1 job per week from a poor first impression
- Average job = $3,000–$5,000

You could be losing $150,000+ annually — without even knowing it.

No one tells you you’ve lost the job. They just ghost you.

Where It Goes Wrong

Most missed opportunities happen because of small things:

- Showing up 5 minutes late
- Fumbling paperwork
- Vague answers
- No clear follow-up

You might think, “It went fine.” But the homeowner already decided you’re not the one.

The Fix That Changes Everything

We stopped chasing leads and started winning jobs consistently by focusing on one thing:

Fixing the first appointment.

That meant:
- Showing up on time — every time
- Having a clear, professional walkthrough
- Following up fast with a clean, branded proposal
- Building trust from the first handshake

This “fix” added $150K+ in booked jobs — without adding a single new lead.

Real Contractors. Real Results.

Over 1,500 contractors across the U.S. have used our Insanely Great Appointment System — and the feedback is always the same:

“I didn’t realize how many jobs I was blowing until I saw the numbers.”
“I fixed my first visit — and the jobs started closing faster.”

Want to know how much you're really losing?

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Final Word

This isn’t about being a better salesman.
It’s about being a better first impression.

If you want to stop losing jobs you should be winning, start by fixing the visit that matters most.